The Decisive Moment: How the Brain Makes Up Its Mind by Jonah Lehrer pp, Canongate, £ The Element: How Finding Your Passion. Buy The Decisive Moment: How The Brain Makes Up Its Mind Main by Jonah Lehrer (ISBN: ) from Amazon’s Book Store. Everyday low prices . Buy The Decisive Moment: Main by Jonah Lehrer (ISBN: ) from Amazon’s Book Store. Everyday low prices and free delivery on eligible orders.

Author: Gojar Mugore
Country: Benin
Language: English (Spanish)
Genre: History
Published (Last): 21 January 2017
Pages: 232
PDF File Size: 10.26 Mb
ePub File Size: 2.9 Mb
ISBN: 613-2-56547-127-9
Downloads: 18113
Price: Free* [*Free Regsitration Required]
Uploader: Mazuhn

Review: The Decisive Moment: How the Brain makes up its mind by Jonah Lehrer | Books | The Guardian

The main role that reason plays in morality, he suggests, is confabulating justifications after the fact p. The guy was impervious to any emotional provocation. Our author does not leave us with a one note argument for trusting one’s emotions in decision making. How do we regulate our emotions? Shout out to Kat for lending this to me back before it was pulled!

The Decisive Moment : How The Brain Makes Up Its Mind

And how can we make those decisions better? Books by Jonah Lehrer. When a person gets nervous about performing, he naturally becomes extra self-conscious. A citation from William James in The Element could serve as an epigraph for both these books: It is difficult to write coherently on reason and emotion, and especially to focus on the areas where they blur together, relying solely on commonsense definitions and simultaneously pushing at those commonsense boundaries.

The Decisive Moment by Jonah Lehrer (3 star ratings)

It’s amazing how perfectly intelligent people will make foolish decisions if you give them lots of irrelevant stuff to consider. This book was very interesting and easy to read other than the stress and linked in nicely with the talk I heard by Sam Harris about Free Will he says it doesn’t exist. You might be surprised to be told that the most important choices we make are those involving a couch or other consumer “items”. We think of decision making as being a rational process, yet it was not this man’s intellect that was stripped away, but his emotions; without reference to them, he was unable to choose a restaurant, much less a menu item, and this deficit was proving to be utterly debilitating.


Published May 1st by Text Publishing first published February 9th As with many others, there is a ton of research and the bibliography and notes take up a portion of the backmatter, so you can jonay and choose how to leheer how we decide based on whether you enjoyed the stories that demonstrate the science or the straightforward science the best.

Out of control

It follows that one day it may be possible to build a computer indistinguishable from the human brain. We are paralyzed without it.

This is known as the anchoring effect, since a meaningless anchor – in this case, a random number – deciive have strong impact on subsequent decisions. He is clear that intuition can lead us down the wrong path because it is subject to an array of cognitive biases. An airline crew has to land a plane having lost all navigational control.

I will close by observing that the author, Jonah Lehrer, is a fellow goodreads member. Praise children for their level of effort, not for innate intelligence.

I was doing a couple other tasks which I deemed more important at the time, and long story short I snoozed on writing the review. Their SAT scores were, on average, points lower than those of kids who’d waited several minutes before ringing the bell.


More than a few authors have attempted to exploit the genre since Freakonomics exploded a few years ago. In fact, the marshmallow test turned out to be ,ehrer better predictor of SAT results than the IQ tests given to the four-year-olds.

The actor gets anxious about his lines and seizes up onstage. Similarly, slight drop in blood sugar levels can inhibit self control, bc frontal lobes require energy to function Anchoring effect – say last two digits of SSN, and then say what you’re willing to pay. If the decision involves randomness, factors we are unfamiliar with, or loss aversion then we should focus on logic.

If the particular feeling makes no sense – if the amygdala is simply responding to a loss frame, for example – then it can be discounted.

Use your conscious mind to acquire all the information you need for making a decision. Is it geeky to be more taken by neurologists than quarterbacks? The conscious brain can only handle about seven pieces of data at any moment.

This doesn’t mean you can just blink and know what to do – even the unconscious takes a little time to process information – but it does suggest that there’s a better way to make difficult decisions.